THE FACTORY
START-UPS

Foolfarm is the first vertical Start-Up Studio in the Artificial Intelligence sector, founded by Andrea Cinelli and 30+ international founders with extraordinary managerial and entrepreneurial skills.

CREATE
START-UPS
FROM SCRATCH

WHAT IS A START-UP STUDIO

Start-Up Studio is a new incubation model that is rapidly gaining significant space compared to traditional incubation models. Some, such as Rocket Internet and Finleap in Europe, Betaworks or Idea Lab in US have gained wide recognition by creating successfully start-ups (as Glovo, Zalando, Kickstarter, Medium...). They grow fast and attract more and more talent and entrepreneurial projects that choose studios to have greater security of success. They attract huge capital (5b+ in the last 3 years) as they guarantee investors greater solidity of the portfolio in which they invest (75%+) faster average exits (average 36/48 months versus 84/90 average).

THEIR SECRET Their secret lies in the fact that they do not just finance, but create them from scratch: they think about them, create them, grow them and make them autonomous. They are based on an industrial process and develop multiple Start-Ups in parallel focusing on a single domain of which they have the maximum market and technological expertise.

FOOLFARM IS A START-UP STUDIO We build new Start-Ups from scratch around our ideas or those of new entrepreneurs: we design, think, validate, build and make them great. We share all operational services through a centralized structure, farm, (e.g. software development, HR, accouting, legal, IP, marketing, sales...) and we constantly create new prototypes and MVPs through a factory specialized in AI.

AI IS OUR PLAYGROUND

Foolfarm is a vertical Start-Up Studio exclusively on artificial intelligence.

OUR DOMAIN IS AI The Artificial intelligence market is vast and AI technology is applicable to many industries. We create digital startups in the AI and B2B and B2B2C segments (we rarely venture into B2C) based on business ideas validated in other markets, in sectors where it is possible to innovate and that are able to grow rapidly to meet real needs or are trending in the international market.

HOW WE OPERATE AND THE AREAS OF OUR INTEREST We create Start-Ups from internal ideas,in our LAB, or from external ideas and betas and MVPs (we love Betas and MVPs!) , in our GARAGE, we build Start-Ups for Companies in our Corporate structure, SPARK. Finally, we provide all the operational services necessary for Start-Ups through a shared FARM that includes a competence center in AI. We are constantly looking for new business projects in AI through our original call-for-ideas formats called CASTY, an innovative original format of "casting ideas".
The areas in which we are interested are listed below.

If you have something exceptional we would like to talk to you in our Garage!

HR & Smart Working

Fintech & Payments

CRM & Engagement

Sustenibility & Energy

Conversational App & AR

Smart Home & Proptech

Shopping & Fashion

Education & Elearning

Mobility & Turism

Heathcare & Wellbeing

OUR PLATFORM

BeFOOL

We build our Start-Ups through an industrial process-based platform, BeFOOL.

It is based on a proprietary method that includes pre-established phases, times and gateways that allow us to develop up to 10/12 Start-Ups in parallel and in an industrial way every year. Thanks to AI technologies, our platform allows you to manage all phases of a process of creation, validation, construction and growth in an automated and predictive way.

THE 5 STAGES OF THE BEFOOL PROCESS

The BeFool platform includes 5 phases: conception, validation, construction, growth and development with an exit target within 36/48 months. The platform is automated and equipped with monitoring and self-assessment systems based on AI technologies and is also made available to companies for the development of Startup as a Service projects.

AN INDUSTRIALAND

BeFool incorporates our original industrial method of creating businesses from scratch capable of accelerating the normal maturation process of a Start-Up even 3 times. This is why more and more founders choose to realize their entrepreneurial dream at a Studios like Foolfarm.

A COMPLETE ECOSYSTEM TO DEVELOP START-UPS

Foolfarm is a factory created to create Start-Ups

Foolfarm’s innovation is to be an ecosystem designed to create Start-ups through an industrial path: a company that creates Startups in parallel, entrepreneurship in parallel, and uses the know-how acquired in the creation of a company and for the creation of the second, third, etc. In summary, FoolFarm puts not only the know-how but also the resources, data, and all processes related to the business into the system, in order to create more businesses at the same time with greater speed and greater success.

How does that work?

It all starts with an idea. Did any founder outside fad a good business idea and come to us? All right, let’s act as a co-founder. We invest a Seed and take a team of entrepreneurs and managers who have ground a few kilometers. We create a dedicated team in our Farm (developers, graphic designers, sales…) and we put it next to it. We mix them for goods and put them in our offices for 6 months. Let’s start defrauding to generate internal ideas. We present them to customers to generate traction through our division that works with corporate, SPARK. We support every aspect of farm services. We launch more MVPs in parallel. We do quick validations, we throw what doesn’t work, we reassurance the team. We spin-off with a New-Co. We present them to our investors and raise capital. We support HR and grow it and become autonomous. Spin-Offs grow, we get to exit and then we repeat the process endlessly. This allows us: to exit faster, to needless human resources to grow, to have lower rates of fall and average higher growth rates, to use less and better money, to make our investors happy.

 

HOW WE ARE ORGANIZED

Foolfarm is organized to be an ecosystem in which crucial roles are filled by:

  • THE FARM: it is our centralized structure that provides shared operational services to Start-Ups (Legal, Accounting, HR, Marketing, Fundraising…) at LAB, GARAGE, and SPARK

 

  • THE STUDIOS: where start-ups are created and which includes: the LAB, which develops newco from internal ideas and our center of expertise in AI.; the GARAGE that creates newco from external ideas; the SPARK that creates Start-Ups with companies.

 

OUR RECIPE

We don’t want to create another Facebook or “Uber for Cats”.” We focus only on high-margin segments with an AIaaS model that are born from concrete needs and companies and to be met as quickly as possible

SHARED CENTRALIZED RESOURCES

In the FARM we provide essential operational services for start-ups so that they focus exclusively on product development and customer acquisition.

MORE STARTUPS IN PARALLEL

Every year we incubate more Start-Ups in parallel with a hyper compressed proprietary industrial process that slows the maturation of a newco even 3 times.

A DEVELOPMENT FACTORY IN AI

We have within us an AI expertise center made by brilliant developers, experienced data scientists and fantastic developers, and we can manage end-to-end any development project in the industry.

WE CREATE STARTUPS FROM SCRATCH

We're not an accelerator, we're not an incubator. All our Start-Ups, whether they were born around internal ideas or ideas of ingenious external inventors, are born within FoolFarm.

+30 INTERNATIONAL FOUNDERS

+30 international founders, people with extraordinary managerial and entrepreneurial histories are available to our newco to transfer their know-how.

FOCUSED ON A SINGLE DOMAIN

We focus on a single domain of which we have deep experience, both market and technological: artificial intelligence is our plaground.

WE TRAIN THE CEOs OF THE FUTURE

Thanks to an internal Leadership Academy created by Couch international professionals, we train newco management with a strict training path.

WE INVEST A SEED

We invest a Seed between €100k and €200k in every Start-Up project, which allows newco to rely on enough petrol and operational capacity to safely sink the market.

INDUSTRIAL PROCESS

We realize our Start-Ups through a 5-step industrial process implemented in a platform based on AI technologies that improve their efficiency.

WE ARE A MARKET PLATFORM

We ensure the go-to-market of start-ups being a market platform, SPARK, which manages sales for all our newco and works with companies through the Start-Up as a Service model.

OUR FOUNDERS

Foolfarm was born around 30+ founders, people able to change the world because the world has already had the opportunity to change it with their entrepreneurial and / or managerial history. Together, determined to create new Start-ups in the field of Artificial Intelligence through an innovative incubation model.

WE KNOW THE MISTAKES TO AVOID

We were entrepreneurs. We are therefore aware from within of the problems of a Start-Up and the mistakes to be avoided for having experienced them firsthand. Entrepreneurs often launch Startups around unsustainable business models, with uncertain teams, with little experience in product development. Studios assign a mentor from our team of founders for each project who will help the team always choose the best route.

WE KNOW HOW TO BUILD SOLID START-UPS

Having Foolfarm by your side means partnering with a team that has already made successful startups, and this greatly increases the likelihood of centering. Having a Studios want to be a co-founder of your startup with over 30+ founders experienced in their field and willing to invest +2 years and capital in the development of the project, undoubtedly helps to center how to increase the chances of learning at the speed of light and accessing capital. Having Foolfarm Start-Up Studio as a partner in crime from the start is therefore a great help to succeed in such ambitious projects.